The new hot thing is I.C.E

My mom recently sent me an email with a good idea to pass along. It regards the new I.C.E campagin launched by the East Anglican Ambulance Service. Now that most people carry cell phones, when there is an emergency situation, a cell phone is usually found at accident scenes or on passed out people. When emergency services arrive, they could use this as a useful tool if they only knew who to call. They came up with the idea to have a number saved as ICE, standing for 'In Case of Emergency.' Sounds like a great idea to me-it can only aid the situation.